Core Web Vitals Optimization Service
Slow pages lose calls, especially on mobile. I find what’s slowing your site down, fix your LCP, INP and CLS, and track the real-user data Google uses, not just a lab score.
Why Your Site Feels Slow on a Phone
Most speed problems come from a handful of heavy elements, not the whole site.
Heavy hero images
Huge images and late-loading fonts push back the moment your main content appears.
Too many scripts
Chat widgets, trackers and plugins make taps and clicks feel sluggish.
Content that jumps
Images, embeds and banners without set sizes shift the page while people read.
Slow hosting and no caching
Every visit rebuilds the page from scratch on a server that’s far from your customers.
What Most Speed Work Gets Wrong
A faster lab score doesn’t always mean a faster site for real visitors. Here’s what I do instead.
What’s Included in Core Web Vitals Optimization
Core Web Vitals audit
LCP, INP and CLS checked on your key pages, on mobile and desktop.
Image & font optimization
Modern formats, correct sizes and fonts that don’t block your content.
Script & third-party cleanup
Unused code removed and widgets loaded only when they’re needed.
Layout shift fixes
Reserved space for images, embeds and banners so nothing jumps.
Caching & hosting advice
Caching, CDN and hosting recommendations matched to your platform.
Field data monitoring
Real-user Core Web Vitals tracked in Search Console after every change.
My Process, Step by Step
Baseline
Lab tests and real-user data recorded for your most important pages.
Fix plan
Each issue ranked by impact, with fixes that won’t change your design.
Implementation
I make the fixes directly or work alongside your developer.
Field data check
Google’s real-user data updates over 28 days, so I confirm results once it does.
What to Expect, and When
Lab improvements show straight away. Google’s real-user data updates over a rolling 28 days, so allow about a month to see the change in Search Console.
This Probably Isn’t for You If…
Questions About Core Web Vitals
What are Core Web Vitals?+
Three measures Google uses for page experience: LCP for loading speed, INP for responsiveness and CLS for visual stability.
Do Core Web Vitals affect rankings?+
They’re one of many ranking signals. The bigger effect is usually on visitors, because faster pages keep more people and bring more calls.
Will you change how my site looks?+
No. I keep your design, content and tracking the same and change how the page loads.
Why does my PageSpeed score keep changing?+
Lab tests vary with server load and network timing. I look at several runs and at real-user data, which is far more stable.
Which platforms do you work with?+
WordPress, Shopify, Webflow, Wix, Squarespace and custom sites.
How long until Search Console shows the improvement?+
About 28 days, because Google’s real-user report is a rolling average.
