National & Multi-Location SEO Without Losing the Local Edge
When a business grows past one location, SEO gets messy fast: duplicate pages, unmanaged profiles and branches competing with each other. I bring every location under one plan, so you rank nationally and still win each city’s map pack.
Where Multi-Location SEO Usually Breaks
The more locations a brand has, the more small problems repeat across every one of them.
Copy-paste location pages
Identical pages with a city name swapped rarely rank and can drag the site down.
Unmanaged branch profiles
Each Google Business Profile has different categories, photos and review habits.
Locations competing with each other
Branches and the national site target the same searches.
No view across all locations
Reporting is per branch, so no one sees the full picture.
What Large SEO Agencies Often Overlook
Big agencies are good at national keywords, but local signals are where multi-location brands win or lose.
What’s Included in My National & Multi-Location SEO
Multi-location audit
Every location, profile and page reviewed to find the biggest gaps.
Location page system
A scalable template with unique local content for each branch.
Profile management at scale
Consistent categories, posts, photos and reviews across every profile.
National keyword strategy
The non-local searches your brand should own, mapped to the right pages.
Technical SEO
Site structure, internal links and crawl health for large sites.
Roll-up reporting
One report covering every location, plus map scans for each market.
My Process, Step by Step
Portfolio audit
Every location, profile and key page reviewed and scored.
Structure & templates
Location page system and profile standards set up.
Roll-out
Locations upgraded in priority order, starting with your biggest markets.
Scale & report
New locations added and monthly reporting across all markets.
Proof Across Two Markets
What to Expect, and When
Location fixes show up market by market. I prioritize the locations with the most revenue potential, so the biggest wins come first, usually within three to six months.
This Probably Isn’t for You If…
Questions About National & Enterprise SEO
How many locations can you manage?+
From two branches to large networks. I set up systems and templates so the quality stays the same as you grow.
Do you work with franchises?+
Yes. I work with franchise brands and their owners to keep profiles and pages consistent without losing local detail.
Will location pages hurt my site?+
Not when each one has real local content. Copy-paste pages are the problem, and I avoid them.
Can you rank us nationally too?+
Yes. I plan national and local keywords together so branch pages and national pages don’t compete.
How do you report across many locations?+
A single roll-up report plus per-location map scans, so leadership and branch managers both see what matters.
How long does it take?+
Expect your top markets to move within three to six months, with other locations following in order.
